Puttshack is a social entertainment brand that uses ground-breaking tracking technology to provide a reimagined mini golf offering alongside a contemporary restaurant and bar. The identity system plays on the magic and excitement of the game while juxtaposing against the premium setting. The ‘swoosh’ motif represents all the parts of the brand experience and the dynamism of the game.
Client ︎ Social Entertainment Ventures
Year ︎ 2018
Studio ︎ Ascend Studio